[ Bayther ]

[Info]

Creative Direction, Branding, digital, styling, illustration 

Sector: Fashion/Retail

2021

Bayther_Sarongs →


Bayther is an Australian founded womenswear brand with a focus on the classic sarong. Operating out of Sydney, Bayther aims to encapsulate the essence of Sydney's coastline spirit and the hybrid city meets coast lifestyle that echos this.

My Role:
 

• Creative direction

• Branding

• Social media direction

• Digital template design

• Styling/shoot assistance