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Grimshaw -
Architecture
Branding, Visual Communication & Marketing
Delivered a range of brand and marketing assets across digital and print, supporting architectural projects and communications.
Worked across campaign design, presentations and visual communications ensuring consistency across outputs while collaborating with multidisciplinary teams.
Webbs Auction House -
Art, Luxury & Collectibles
Art Direction & Marketing Design
Led the art direction and production of catalogue and editorial assets across multiple departments, including fine art, jewellery and decorative arts. Managed cross-functional timelines and collaborated with heads of departments, photographers and printers to deliver cohesive campaigns across print and digital channels.
Work included catalogue design, campaign assets, digital marketing and event collateral.
The Social Media Coach -
Digital Education & Marketing
Branding
Led the brand identity and visual direction, translating the business’s balance of strategy, creativity and modern social culture into a cohesive visual system.
The project included brand identity design, art direction and digital brand assets across web and social platforms, creating a polished and approachable brand presence that reflected both the consultancy’s strategic expertise and contemporary audience focus.
Arrival Coffee -
UK Coffee Roaster
Brand identity, packaging & digital direction
Led the brand identity and digital direction for Arrival Coffee, a premium coffee roaster focused on elevating the ritual of coffee through thoughtful design, sustainability, and travel-inspired storytelling.
Originally developed under the name Foam Coffee, the project evolved through a strategic brand repositioning and rename to Arrival Coffee - shifting the identity toward a more refined, timeless, and experience-led direction.
The project included brand strategy, naming exploration, visual identity, and packaging direction, resulting in a sophisticated brand system designed to resonate with modern coffee enthusiasts, gifters, and design-conscious consumers while reflecting the brand’s focus on quality, ritual, and everyday experience.
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